A Freelancer, Content Writer, and a marketing enthusiast.
Sleeve up the Celeb!
Which is the best feature over Instagram to engage the users? The Instagram poll feature.
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In this story, the fandom around the most popular celebrities was used to take up the demand and versatility of the detachable sleeves to go along with every outfit. The options of 2 of the products were given and followers would choose one of them to create and complete the look of the celebrity.
Never Have I Ever.
The popular trend that was getting viral over the gram was the trend of Never Have I Ever stories. Following the trend a series of stories with certain relatable situations were created which could further promote the use of detachable accessories. A poll was provided asking if the followers have been stuck in a similar situation or not.
To further promote the brand a follow-up story series of how the brand is a one-stop solution for all the problems was also posted to continue with the engagement and promotion of the product all through the stories.
Tuesday Trivia!
Which is the mandatory step while working over any social media platform? To design and execute a social media calendar.
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Dedicated days to soe dedicated concepts helps a instagram handle to notonly engage the users but can even retain them Concepts like- Motivational Monday, Tuesday Trivia and Wordy Wednesday makes it easier to design and ideate content. Also this benefits in narrowing down concepts and loyal users thereby giing a quantifiable glipse of the efforts being put in.
This or That?
This series was created keeping in mind to know the consumer preferences as well as generate engagement to know what sort of content the consumers and followers would love to see. This also provided them with ideas of how they can style a sleeve in multiple ways and fashion.
